Optron Academy, based in Mumbai, is a renowned digital marketing training institute offering a range of industry-relevant courses. Established in 2007, Optron has made a significant mark in the digital education landscape. With a team of over 50 experienced professionals, the academy focuses on delivering practical, real-world skills in digital marketing and IT-related fields.
Course Offerings
Optron Academy provides a comprehensive suite of digital marketing courses designed to cater to different skill levels, from beginners to advanced professionals. The courses are structured with a blend of theoretical knowledge and hands-on practical experience.
- Digital Marketing Course (2 months): This course covers essential modules such as SEO (Search Engine Optimization), SEM (Search Engine Marketing), SMM (Social Media Marketing), content creation, Google Ads, email marketing, and analytics. It focuses on providing practical skills with a job-oriented approach.
- Certified Digital Marketing Executive Course (4 months): Expanding on the basics, this course delves deeper into advanced topics like e-commerce marketing, automation tools, remarketing strategies, and conversion rate optimization. It’s designed for professionals looking to enhance their career prospects in digital marketing.
- Advanced Digital Marketing Certified Course (6 months): Aimed at those seeking in-depth expertise, this program includes additional modules on data analytics, media planning, and advanced campaign strategies. Students work on real-life projects, giving them hands-on experience with tools used by industry professionals.
- Master’s Level Digital Marketing Course (12 months): The most comprehensive of all, this year-long course equips students with specialized knowledge in digital marketing, focusing on advanced analytics, AI-driven marketing strategies, and high-level project management.
Training Methodology
Optron Academy’s approach to education is highly practical. The institute emphasizes “learning by doing,” ensuring students engage in live projects and real-world scenarios. This hands-on training allows learners to apply their theoretical knowledge to actual problems, which makes the transition to the job market smoother.
The academy is also recognized for its innovative use of case studies, brainstorming sessions, and interactive group discussions. These methods allow students to explore digital marketing challenges and solutions collaboratively.
One key aspect of Optron’s training is its alignment with industry standards. The courses are updated regularly to reflect the latest trends and technologies in digital marketing, including AI tools, automation, and advanced data analytics.
Trainer Profiles
Optron Academy boasts a stellar faculty of industry professionals with extensive experience in digital marketing and IT. The trainers are not just educators but active professionals who have worked with top brands like Ola, Mahindra, Adidas, and Nykaa. Their real-world experience is invaluable to students, offering insights that go beyond textbook knowledge.
Notable trainers at Optron include:
- Bhavesh Gudhka, Founder and CEO, who has over 12 years of experience in digital marketing, IT, and business coaching.
- Sunit Lad, Director and Head Trainer, who brings practical expertise in SEO, content marketing, and lead generation. Sunit is known for his focus on practical learning and real-time projects, which help students develop job-ready skills.
Placement Support and Job Guarantee
One of Optron Academy’s most attractive features is its strong placement support system. The academy has partnered with over 300 companies, offering students a high success rate in job placements. They boast a 99.94% placement ratio, making it one of the most reliable institutes for securing a job in the digital marketing field.
Optron offers a 100% job guarantee, ensuring students find suitable employment upon successful completion of their courses. The academy’s career counseling and job assistance services include resume building, interview preparation, and networking opportunities, which further enhance employability.
Course Fees
Optron Academy’s fees are reasonable, making it accessible to a wide range of students. For example, the 2-month Digital Marketing Course costs ₹20,500, while the 6-month Advanced Digital Marketing Course is priced at ₹30,000. The year-long Master’s Level Digital Marketing Course costs ₹40,000, offering excellent value for money considering the extensive content, practical training, and job assistance included.
Positive Reviews
Optron Academy has garnered excellent feedback from students, with a 4.9/5 rating on platforms like Google. Many students praise the institute for its practical approach and helpful trainers. The real-world learning, interactive sessions, and live projects are frequently highlighted as strong points.
Students appreciate the ongoing support from trainers and the comprehensive course material, which they can access for life. Alumni reviews emphasize the effectiveness of the academy’s job placement services, noting that many found jobs shortly after completing their courses.
Some standout reviews mention:
- Practical Learning: Many students emphasize the hands-on training and live project work, which gave them real-world experience before entering the workforce.
- Experienced Faculty: Optron’s trainers are lauded for their deep knowledge and the practical insights they share from their industry experience.
- Strong Placement Support: Graduates of the academy speak highly of the placement assistance, with several sharing success stories about landing jobs in top companies within weeks of completing their course.
Conclusion
Optron Academy stands out as a top choice for digital marketing education in Mumbai. The institute offers comprehensive, industry-aligned courses at reasonable fees, with a strong emphasis on practical learning and job readiness. Its experienced trainers, strong placement support, and job guarantee make it an excellent investment for anyone looking to enter or advance in the digital marketing field.
With glowing reviews and a proven track record, Optron Academy is well-positioned as a leader in digital marketing education, helping students and professionals alike to upskill and achieve their career goals in the competitive digital landscape.
